For centuries, fiction—particularly fables—has seamlessly combined storytelling, moral lessons, and societal reflections to engage readers on both emotional and intellectual levels. Despite extensive research on the benefits of reading and the emotional responses it evokes, a critical gap remains in understanding what drives readers to form deep emotional connections with specific works. This study seeks to identify the characteristics of a book that foster such connections. Using Bayesian Mindsponge Framework analytics, we analyzed a dataset of 129 Amazon reviews of Wild (...) Wise Weird, a collection of 42 fables that intertwine traditional storytelling with contemporary sensibilities, offering life lessons, humor, and social commentary. Of these reviews, approximately 66% expressed love for the book. The findings reveal that readers who describe the book as unique, whimsical, quirky, or innovative are more likely to express affection for it. Similarly, readers who are drawn to the book’s illustrations and characters tend to form stronger emotional connections. The cultural richness and representativeness of the book also emerged as significant factors in fostering readers’ love. The book successfully captures and conveys the depth, charm, and moral essence of Vietnamese culture to a global audience. Readers have expressed heartfelt gratitude after engaging with the book, underscoring its success in fostering meaningful emotional connections. Thus, insights from this analysis offer actionable recommendations for stakeholders in the literary ecosystem, from authors and publishers to marketers, to enhance readers’ emotional attachment and commitment to books. (shrink)

This data collection comprises of Amazon reviews of the book titled “Wild Wise Weird.” These reviews will be analyzed and updated to identify factors driving people to love a fiction book. Wild Wise Weird is a collection of 42 fables that blends traditional storytelling with modern sensibilities, weaving together life lessons, humor, and social commentary.

Carbon credits have become popular as a corporate strategy to combat climate change, but their effectiveness and ethical implications remain contested. A carbon credit is a certificate representing one tonne of carbon dioxide (CO2) emissions removed or reduced, typically issued through projects like reforestation, renewable energy, or methane capture. -/- The voluntary carbon market enables companies to offset emissions by purchasing these credits, ostensibly balancing their carbon footprint. According to recent research, corporate claims about “net zero” and “carbon neutrality” increasingly (...) depend on these voluntary markets. Yet, concerns persist about the authenticity of these claims and whether they genuinely contribute to mitigating climate change or merely provide a façade for continued emissions. (shrink)

Water scarcity is an escalating global crisis driven by population growth, climate change, and resource-intensive economic activities like tourism. Hotels, in particular, play a crucial role in water conservation, as tourist water usage often far exceeds that of local residents, especially in water-stressed regions such as the Mediterranean.